Everyone is familiar with the word ‘incentive’. We all are lured by them and use them to get things from others, but the incentive offered by sex workers in US has got be the most unique ever.
American sex workers are offering free fuel after finding that high petrol prices were keeping customers away.
In the Nevada desert, where it is legal to run brothels, truck drivers make up a significant proportion of the men who like to pay to stay awhile.
But with fuel prices making filling the tank of the big rigs which ply their trade on America’s highways almost prohibitively expensive, something has had to give.
The Nevada Brothel Owners Association claim they are bearing the brunt, with revenue in some establishments dropping by up to 45 per cent since the oil crisis began.
Old George or Jimmy out there, he’s got to take care of momma and the groceries first, and he’s got to take care of fuel costs, and he’s got other expenses, and he may not have much left over for having a good time,” George Flint, the association’s director, reportedly said.
In fact, things have got so bad, some brothels are offering extras – in the form of free showers, coffee or overnight parking – free to any trucker willing to splash out for a good time.
Some enterprising houses of ill repute in Nevada have even got to the crux of the crunch and are offering discounted petrol for regular customers.
The cash-back concept is not new. In 2006, Sydney brothel The Site offered to refund 20 cents for every litre of petrol bought, as long as drivers were willing to spend some of it with the brothel’s employees.
“If you come in and spend time with one of our lovely ladies, we’ll give you a discount of 20 cents a litre,” Kerry, the manager, said at the time.
It amounted to a saving of around £5 per tank of petrol, which was not much, Kerry admitted, though it was having the desired effect.
“We’re getting more media exposure, if you want to put it that way, than basically bums on beds,” Kerry said.